Designer. Thinker. Maker.
Hi there, I’m Monica and I'm a multidisciplinary art director and designer with over a decade of experience crafting thoughtful, brand-forward designs across digital, print, and experiential platforms. I’ve led creative for national campaigns, collaborated with cross-functional teams, and built design systems that connect with audiences and elevate brands. Whether directing a shoot, shaping a visual identity, or mentoring a design team, I bring curiosity, clarity, and a deep respect for the power of storytelling through design.
Featured Projects
PC Pizza Campaign
Led creative for PC Pizza 2024 launch:
art direction, campaign design, and cross-channel rollout
from photoshoot to paid media and in-store experiences.
art direction, campaign design, and cross-channel rollout
from photoshoot to paid media and in-store experiences.
Indigo New Store Signage
From concept to grand opening, helped to bring
nine Indigo stores to life: designing signage, visuals,
and layouts tailored to each unique store footprint.
nine Indigo stores to life: designing signage, visuals,
and layouts tailored to each unique store footprint.
Skills I bring to the table:
Strategic thinking & concept development
Leadership & team collaboration
High-level visual execution skills
Communication & presentation skills
Adaptability & innovation
Leadership & team collaboration
High-level visual execution skills
Communication & presentation skills
Adaptability & innovation